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Brad Scott new Essendon coach press conference live stream, video, Bombers announcement, David Barham

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Essendon has unveiled new coach Brad Scott on Friday morning when the triple premiership Lion faces reporters.

Following an extensive search, which begun with a shortlist of over 22 candidates, the Bombers’ board ratified Scott’s appointment on Thursday evening before the club confirmed the news.

Scott spent almost 10 years as the senior coach at North Melbourne, taking them to two preliminary finals. He finished with a record of 102 wins and 101 losses, with four finals victories.

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“It’s an exciting time for this club,” Scott said. “I’m incredibly humbled but also privileged that I went through an extensive and thorough process and the panel and board feel that I’m the best fit to lead this football team now and into the future.

“I’m really excited and really keen to get to work.

“I’m as excited as I’ve ever been to be back in football.”

Essendon chairman David Barham said “it was clear the club required a strong leader”.

Brad Scott expected as new Bombers coach | 00:32

“This is one of the most exciting days in this football club’s history,” Barham said.

“We get to start with a new coach, start another chapter in what is a long and storeyed history of the football club. We’re looking forward positively and with great enthusiasm about the next years ahead.”

The AFL on Friday morning confirmed Scott would immediately finish his role as the league’s football operations boss.

Brad Scott will leave the AFL. Picture: Darrian TraynorSource: Supplied

“Brad has been an integral member of the AFL team over the last three years, firstly playing a key role in leading AFL Victoria, and this season leading the football operations for both the AFL and AFLW competitions,” AFL EGM Football Operations Andrew Dillon said.

“The AFL GM Football is not an easy job to navigate, and we have been so impressed and grateful for Brad’s ability to build relationships throughout the clubs and the wider AFL industry and, where required, make the tough calls for the good of the game,

“After spending a lot of time with Brad, it has been clear a passion for coaching still burns brightly for him. We are looking forward to seeing him back in the coaches’ box on a matchday and Brad will no doubt continue to continue to contribute ideas and insights in his new role.”

Barham said Scott was “a strong leader who will drive standards and establish a winning culture”.

“At the age of 46, Brad has an incredible resume, with a diverse range of roles and is the experienced figure the club required,” he said.

“We believe Brad has all the attributes to be the long-term coach of the Essendon Football Club.”


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